Melbourne, Australia - 25th September 2013.
Experior has been selected as one of 10 Elite SmartBear Partners globally. This status recognises Experior as a Centre of Exellence (COE) in SmartBear tool technologies as well as a value addded sales partner and for offering expert professional services including SmartBear training to customers accross Australia, New Zealand and the wider Asia Pacific.
At SmartBear, we are committed to our partners both internationally and domestically, an extension of our sales force, and so this year, we have focused on infrastructure investment across the board including channel support personnel, technical resources and an enhanced partner portal system, all to further develop our partnerships, said Caitlin Buxton, VP, Global Channel Sales at SmartBear. Global partners in North America and around the world are coming to us for software quality tools by SmartBear because their customers are looking for the leading edge technology, and we are prepared to help them deliver.
For all lead partners, custom trial links for free product evaluations are a key new benefit to help drive demand. The new program has various assets including custom link development for marketing campaigns and an enhanced interactive partner portal powered by salesforce.com allowing partners to stay connected with the SmartBear sales and marketing team by managing leads and accessing a wide range of technical resources. The programs enhanced deal registration system rewards proactive partners engaged in the promotion of SmartBear products.
Partner enablement is key to the execution of our global channel strategy, including increasing our domestic and international reach, said Diane Albano, Executive Vice President & Chief Revenue Officer at SmartBear. The investment we are making in our partner community allows us to increase our product distribution worldwide and we look forward to the results.
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